Describing Rosie Huntington-Whiteley as beautiful is like saying Canberra winter’s are “cool”: a laughable underestimation. She’s beyond exquisite. But part of her appeal, and what’s afforded a long, diverse career for the British-born model, is her drive and shrewd business sense.

“I’ve always wanted to work,” she tells UK Harper’s Bazaar. “I’ve always wanted to be independent. In life, you get these opportunities and then you have to work really hard, you have to show up, you have to be professional and you have to make something of the opportunity rather than squandering it.”

At 29, she’s one of the world’s most successful beauties, having worked in the industry for 14 years. She’s been announced as the first-ever global women’s brand ambassador for Ugg Australia, which adds to a list of carefully curated brands she’s put her name next to, including Paige Denim and a long-running lingerie range for Marks & Spencer.

In the September issue of UK Harper’s Bazaar, which is out on Monday, she talks about her move from modelling to business, and the future of the RHW brand.


“Modelling has been so good to me and I’ve been incredibly lucky, but now being on set is the least fulfilling part,” she says. “What I really love is rolling my sleeves up, being in those design meetings, going to the business meetings, creating a brand from grass roots, being able to have input and a say, and offering my advice and my opinion on things.”

The accompanying shoot, shot in an abandoned country estate in Yonkers, New York, is nothing short of ethereal, featuring feathered masterpieces by Alexander McQueen, floaty gowns by Alberta Ferretti and jewels by Chanel and Harry Winston. Breathtaking!

The full interview, by Lucy Halfhead, is in the September issue of UK Harper’s Bazaar, out this week.

Images by Alexi Lubormirski for UK Harper’s Bazaar.